Join me at JW Social Media website

Hello Readers!

When I started this Just {BE} blog about a year ago, I wanted it to be a “one stop shop”. I wanted to write about anything I love and passionate about….anything goes, no rules, no limits.

At first thought, it was a good idea. I can just write about anything in one spot. I don’t like to be restricted with anything I do. But after a while, being around different things, seeing and hearing different perspectives, it made more sense to separate things.

When I had my first-ever blog about 6 years ago, I treated that more like an online journal. Guess what?! That’s how blogs used to be back then. Without the help of social media or Triberr or anything that helps drive traffic to your site, your blogs don’t really have a good chance of being read.

But fast forward to today, I created JW Social Media since my networks are getting more broad, I need to have a blog that reaches different audience. I don’t want to bother my social media network about a food recipe, or a local restaurant or wine review and vice-versa.

So yes, as much as defied what I read a year ago, about a blog needing to have more focus, I am now admitting a year later, that a blog should have some type of direction. On that note, I’m revamping my site and for starters, I’m separating out any posts I have about social media and putting them on my JW Social Media website. I’m working on a foodie blog too, but maybe in a few months. I’ll keep you posted.

So, please make sure to visit me at my new site, OK? I’m starting fresh there and I need some comments. Your pictures will show up in my “Top Commenters” spot, I promise! ;)

Be well!
Jocelyn

My blog about Social Media

The Game of Like!

As a Social Media Strategist at  JW Social Media, I have been blessed with the opportunity of meeting great people online that share the same passion as I do. Let me first introduce them to you.  They are Keri from Idea Girl Media and Dorien from More In Media.  These two fascinating ladies have introduced me to many people in the field of, what else, Social Media.  I guess you can say we flock together as we are “Birds Of a Feather”.  ;)

In any event, they spear-headed this Game on Facebook, you should check it out if you have a Facebook Page and would be interested in learning how to increase your fan base and also learn some Facebook tips and hints.  So far, it has been a worthwhile experience for me.  And the fun part is, there’s still 5 days left.  So HURRY and join us!

Take this test and see if you should play the Game of Like with us.

  • Do you have a Facebook Page?
  • Do you want to grow your fan base?
  • Do you want some Facebook Page Tips and Hints?
  • Do you want to make friends  while playing the Game of Like?
If you answered “YES” to any of the above, you need to stop reading this and visit us right HERE!   Wait…..you have to leave me a comment first then you may  –>
 GO HERE!  :)
Game of LIKE

A Reminder that Life is Short

I wanted to write this blog to pay respect to one of life’s greatest inventor and also for a selfish reason of hoping that it will make me feel better.  After all, I have written in the past where blogging is good therapy.

Last night after hearing of Steve Jobs’ death, I went to bed feeling melancholy.  Waking up this morning, despite the beautiful, crisp, autumn morning we’re having here in the Midwest, I’m still feeling sad.  I didn’t know Steve Jobs personally of course, but he has touched my life.  Gosh, every where I look around me, I have all his creations.  It’s a reminder to many that he was an inventor of great things.  He had an idea, he was committed, he created and he left us a legacy.

Life truly is short.  Cherish it.  Spend time with your loved ones.  Don’t put off important things.  For tomorrow may be too late.

I love this quote that Steve Jobs said in 2005 to Stanford graduates -

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything–all external expectations, all pride, all fear of embarrassment or failure–these things just fall away in the face of death, leaving only what is truly important.”

RIP Steve Jobs, you will be missed by many.

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Learn Social Media from The Fresh Market

I went shopping at Fresh Market yesterday and what a treat that was!  When they say “fresh” they meant it.  I was greeted by fresh flowers, fresh produce, fresh meats, they even make fresh sushi daily!  I swear, there were two sushi chefs preparing sushi right there, in front of your very eyes.  But sushi aside, I love how there are wide selection of exotic fruits and vegetables.  I LOVE how they stack them ever so neatly.  I also love, love, love the fresh aroma of foods being prepared to entice you and make you salivate.  But most of all, I LOVE the way the staff greeted me when I walked in the door and offered a sample of their fresh cut pineapples and fresh baked pound cake, which happened to be one of their Tuesday Special items.  The staff were so friendly, so engaging and they were simply being!  One the way out, one of the staff members even helped me to put my groceries in my car.

One other time I was there with my husband looking for something to make for our date night when one of the workers greeted and asked us, “How would you like to experience nirvana?”  What?!  Well, yeah, take me there!  :)  He was referring to the filet mignon he was preparing.  Let me tell you, it was exquisite!  The filet mignon and the date night!  Hee!

OK, why am I telling you all this?  We in social media need to take the same advice from Fresh Market.  There they are in their store, working, doing what they do best, doing what they love and sharing it with whoever happens to walk in the door.  They talk to you, they offer help, they offer you a taste of what they have on special or otherwise.  They make your experience from beginning through end extra special.

That’s what we all need to do when we launch a Facebook, Twitter, LinkedIn or any other social media account.  Don’t just have a social media account for the sake of it.  Get to know your customers, ask them what they like, offer a sample of what you have, talk to them, respond to them, engage with them.  It’s a two way communication.  Social media is not about being out there and yelling at people about what you do.  We already know that. We read it in your bio.  Consumers need to know that they’re being treated well, being entertained, being made to feel special.  Social media is about communicating.  Give your customers that nirvana they’re all looking for.  Because you know what?  If you won’t, they’ll go somewhere else.  It’s as easy as hitting the “dislike” and “hide” buttons.

Remember, social media is not about you — it’s about them!

And here’s what I have for you….a simple recipe from one of the items I bought.

Fresh packets of sauce mix from Chef Rick Bayless.  That’s it!  Just provide 2 pounds of boneless pork roast, cut up in chunks, brown then slow cook as instructed on the packet.  Plain and simple and it was oh so tasty!   If you could only smell the wonderful aroma in my house, you would think I labored all day.


This is what I made from the other night.  Shrimp tacos, also made with Frontera Shrimp/Fish Taco Seasoning Sauce.

Enjoy!

PS:  I dedicate this blog post to one of my online friends, Jen Olney.  Writing about our passion is what this is all about.  “Anything goes, no rules, no limits….LIFE……Just {BE}!”  Thank you Jen for the inspiration!

SEO Sites

Aside for Social Media Optimization (SMO), one other subject I am also passionate about is SEO – Search Engine Optimization.  With the constant change in the way consumers are talking and doing business, there’s no doubt that if you want to keep up, you also need to be where your customers are most likely to hang out, and that is…..on the web.  That being said, it just makes perfect sense that if you want to be found by your customers, one key important element your website has to be is, search engine optimized.  More on that subject later.

But for now, if you’re looking for resources in SEO, check out some of the sites listed below.

In no particular order, here they are…

  1. Search Engine Land
  2. Outspoken Media
  3. Web SEO Analytics
  4. Copy Blogger
  5. Google Blog
  6. SEOmoz
  7. High Rankings
  8. Wolf-Howl
  9. Cre8PC
As you can see, this is not an extensive list.  Please feel free to add some of your favorite SEO sites with your comments.  I would love to hear from you….
Thanks for stopping by!